El término meme surge en 1976 en el libro «The Selfish Gene» de Richard Dawkins, que lo define como «unidad de transmisión cultural, o unidad de imitación». Si aplicamos esto a Internet tenemos que: – Un meme es una idea que puede evolucionar y que es tremendamente viral y propagable. – Un meme normalmente no se crea, si no que surge. Muchos de […]
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